Smoothing Shampoo by Moroccanoil

Who It’s For
For frizzy, unruly, or hard-to-manage hair needing extra smoothness, softness, and control. Ideal for medium to thick textures wanting long-lasting frizz reduction and a more polished, refined finish.

What It Is
A gentle smoothing shampoo infused with nourishing argan oil and Moroccanoil’s proprietary AminoRenew™ technology. It restores depleted amino acids to strengthen the hair, align the fibre, and improve manageability. Hair is left smoother, softer, and easier to style with every wash.

Why You’ll Love It
It delivers a silky, frizz-controlled finish right from the shampoo bowl. Hair feels more supple, hydrated, and cooperative — making blow-drying easier and smoothing treatments last longer.

How to Use
Apply to wet hair and massage into scalp and roots.
Work through the lengths and rinse thoroughly.
Follow with Moroccanoil Smoothing Conditioner for best results.

When to Use
Use each wash to maintain smoothness, reduce frizz, and keep hair looking polished and manageable.

Fragrance
The iconic Moroccanoil scent — a warm, luxurious blend of spicy amber and sweet floral notes. Smooth, rich, and instantly recognizable.

Key Ingredients
• Argan Oil – Rich in antioxidants and fatty acids to hydrate and soften
• AminoRenew™ – Restores amino acids to strengthen and smooth the fibre
• Cleansing Agents – Purify without stripping moisture
• Conditioning Agents – Add shine and improve manageability

Full Ingredient List
Aqua/Water/Eau, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Argania Spinosa Kernel Oil (Argan Oil), AminoRenew™ (Amino Acids), Glycerin, Citric Acid, Parfum/Fragrance, Limonene, Linalool.
(*Exact INCI may vary by region.)

Why We Love It
Because it transforms unruly hair into smooth, shiny, manageable strands from the very first wash. Perfect for maintaining sleek styles in Canada’s dry and unpredictable climate.

Canadian proud, Denim & Smith Barbershops is your trusted home for Moroccanoil essentials — keeping your hair smooth, soft, and beautifully refined every day.