4X Color-Safe Hydration. +90% Vibrancy Instantly.
Bumble and Bumble Illuminated Color Shampoo is a gentle, sulfate-free shampoo that boosts vibrance and protects colour from fading. Formulated with PRO ColorShield technology — featuring protective polymers, conditioning agents, and Vitamin E — it forms a protective shield that locks in colour while smoothing and sealing the cuticle for luminous, long-lasting results.
Key Ingredients
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PRO ColorShield Technology — Locks in colour and protects against fading
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Kukui Seed Oil — Moisturizes strands and adds shine
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Vitamin E — Powerful antioxidant that shields colour vibrancy
Best For
- All colour-treated hair types
- All diameters: Fine, medium, thick
- All patterns: Straight, wavy, curly, coily
How to Use
Apply to wet hair, lather, and rinse. Follow with Bumble and Bumble Illuminated Color Conditioner for best results.