{"product_id":"color-wow-root-cover-up","title":"Color Wow Root Cover Up","description":"\u003ch2\u003eColor Wow Root Cover Up\u003c\/h2\u003e\u003cp\u003eCover greys and dark roots instantly - no peroxide, no mess, no commitment. Color Wow Root Cover Up is a professional mineral powder that adheres to hair instantly, blends seamlessly, and looks completely natural. Water-resistant from shampoo to shampoo - it stays put when you sleep, sweat, or swim. Available in 8 shades.\u003c\/p\u003e\u003ch3\u003eKey Benefits\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eCovers grey seamlessly - even covers dark roots and extends highlights without peroxide\u003c\/li\u003e\n\u003cli\u003ePrecise brush application - no mess like sprays\u003c\/li\u003e\n\u003cli\u003eNever stiff, sticky, or waxy like mascaras and crayons\u003c\/li\u003e\n\u003cli\u003eLooks completely natural - mimics hair's reflective qualities\u003c\/li\u003e\n\u003cli\u003eWater-resistant - lasts from shampoo to shampoo\u003c\/li\u003e\n\u003cli\u003eCan also fill in hairlines and cover gaps for the look of thicker hair\u003c\/li\u003e\n\u003cli\u003eNo waxes, dyes, or parabens\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHow to Use\u003c\/h3\u003e\u003cp\u003eApply to dry hair as the last step in your styling routine. Load the small end of the brush with powder. Use your free hand to pull hair flat against your head and press the brush firmly into roots, starting from the scalp and working outward - do not use a sweeping motion. Apply more powder as needed. To extend highlights, use the side edge of the brush. Lightly dust off any excess with the wide end of the brush.\u003c\/p\u003e\u003ch3\u003eFull Ingredient List\u003c\/h3\u003e\u003cp\u003eTalc, Mica, Synthetic Fluorphlogopite, Zinc Stearate, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Silica, Aluminum Starch Octenylsuccinate, Pentaerythrityl Tetraisostearate, Zea Mays Starch, Kaolin, Phenoxyethanol, Triethoxycaprylylsilane, Dimethicone, Tin Oxide, CI 77491, CI 77499, CI 77492, CI 77891 (Titanium Dioxide).\u003c\/p\u003e","brand":"ColorWow","offers":[{"title":"Platinum \/ Light Blonde","offer_id":47024010526943,"sku":"5060150185403","price":47.0,"currency_code":"CAD","in_stock":true},{"title":"Blonde","offer_id":47024010559711,"sku":"5060150185410","price":47.0,"currency_code":"CAD","in_stock":true},{"title":"Dark Blonde","offer_id":47024010592479,"sku":"5060150185472","price":47.0,"currency_code":"CAD","in_stock":true},{"title":"Red","offer_id":47024010625247,"sku":"5060150185465","price":42.0,"currency_code":"CAD","in_stock":true},{"title":"Light Brown","offer_id":47024010658015,"sku":"5060150185427","price":47.0,"currency_code":"CAD","in_stock":true},{"title":"Medium Brown","offer_id":47024010690783,"sku":"5060150185434","price":47.0,"currency_code":"CAD","in_stock":true},{"title":"Dark Brown","offer_id":47024010723551,"sku":"5060150185441","price":47.0,"currency_code":"CAD","in_stock":true},{"title":"Black","offer_id":47024010756319,"sku":"5060150185458","price":47.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/8372\/5535\/files\/image_af2ff231-522d-4f06-b9f6-17cb8a4e0a8d.png?v=1748552043","url":"https:\/\/denimandsmith.com\/products\/color-wow-root-cover-up","provider":"Denim \u0026 Smith Barbershops","version":"1.0","type":"link"}