{"product_id":"ag-sterling-silver-toning-shampoo","title":"AG Sterling Silver Toning Shampoo","description":"\u003cp\u003eKeep blonde, silver, and highlighted hair cool, bright, and beautifully toned. AG Sterling Silver Toning Shampoo is a richly pigmented purple shampoo that gently cleanses while neutralizing unwanted yellow and brassy tones. Formulated with violet toning pigments, silk amino acids, and gentle cleansers, it brightens and refreshes colour-treated hair while leaving it soft, hydrated, and luminous.\u003c\/p\u003e\u003cp\u003eUse 1–2 times per week alongside your regular shampoo to maintain cool, fresh tones between salon visits.\u003c\/p\u003e\u003ch2\u003eKey Benefits\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003eNeutralizes yellow and brassy tones\u003c\/li\u003e\n\u003cli\u003eBrightens blonde, silver, and highlighted hair\u003c\/li\u003e\n\u003cli\u003eGently cleanses without stripping moisture\u003c\/li\u003e\n\u003cli\u003eSilk amino acids soften and hydrate\u003c\/li\u003e\n\u003cli\u003eLeaves hair cool, luminous, and touchably soft\u003c\/li\u003e\n\u003cli\u003eColour safe\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eKey Ingredients\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eViolet Pigments\u003c\/strong\u003e — neutralize yellow and brassy tones\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSilk Amino Acids\u003c\/strong\u003e — moisturize and soften without weight\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle Cleansers\u003c\/strong\u003e — purify without stripping moisture\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBotanical Extracts\u003c\/strong\u003e — support shine and smoothness\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eHow to Use\u003c\/h2\u003e\u003cp\u003eApply to wet hair and massage into scalp and lengths. Leave on for 1–5 minutes depending on desired tone. Rinse thoroughly. Follow with conditioner for added softness. Use 1–2 times per week, alternating with your regular AG shampoo.\u003c\/p\u003e\u003ch2\u003eClean Beauty\u003c\/h2\u003e\u003cp\u003eVegan · Sulfate Free · Paraben Free · Cruelty Free · Colour Safe\u003c\/p\u003e","brand":"AG","offers":[{"title":"10 oz","offer_id":47088622371039,"sku":"625336001745","price":26.0,"currency_code":"CAD","in_stock":true},{"title":"1 litre","offer_id":47088622403807,"sku":"625336001752","price":60.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/8372\/5535\/files\/10oz-Sterling-Silver-Shampoo-Front-scaled_8eb0011f-944f-4ec5-bde2-80a26e52fc45.jpg?v=1751008185","url":"https:\/\/denimandsmith.com\/products\/ag-sterling-silver-toning-shampoo","provider":"Denim \u0026 Smith Barbershops","version":"1.0","type":"link"}